I’m Viviana Florea, founder of Florea Bookkeeping & Advisory

(You can email me directly at Viviana@FloreaBookkeeping.com)

I’m passionate about helping business owners feel in control of their finances.

I’ve always loved the clarity that numbers can bring, but I also know how overwhelming they can feel, especially when you're juggling clients, staff, and a never-ending to-do list. After years of supporting small businesses and earning multiple advanced QuickBooks certifications, I realized something important:

Most business owners don’t need complicated jargon. They need clean books, clear insights, and a trusted partner who meets them where they are.

That’s why I built my firm around three core beliefs:

• Understanding your numbers is empowering, not overwhelming

• Accurate books are the foundation of a healthy business

• Data-driven insights lead to confident, sustainable decisions

Today, I support private therapy practices, along with other healthcare and mission-driven businesses that want more than basic bookkeeping. They want clarity. They want direction. They want to grow.

My clients care deeply about their work. They need a partner who understands both the numbers and the human side of running a business.

Whether we're cleaning up your books, building reliable financial systems, or mapping out your next phase of growth, my goal is always the same:

To make your finances make sense - so you can make confident decisions and build the business you've been working toward.